Healthy Ways is a customized software program which provides the ability to establish minimum / maximum dollar amounts to be loaded onto the organizations/markets customized Healthy Ways card and distributed for the program in accordance to the programs specific guidelines. The incentive funds are loaded onto the customized card to promote local purchases through Farmers’ markets, produce at roadside stands, mobile food buses, direct-marketing farmers, to home-delivery for shut-ins or senior citizens or other SNAP qualified homes.
Standardized cards come with Healthy Ways logo, images and are magnetically stripped and bar coded marked. Customization of card design and program requirement protocols are available.